LawHawk Blog

A lot of technology is bought and sold based on how many features it has.

Vendors are certainly responsible for a lot of marketing, emphasising all their features while simultaneously claiming that their solution is incredibly simple and intuitive.

Buyers, especially those going through formal procurement processes with RFPs, massively overcomplicate things by including spreadsheets with tens, if not hundreds, of requirements.

At some point, everyone loses sight of two of the most important things:

The longer I've been working with legal technology, the more convinced I am that customers should be looking for relationships, not technology or particular solutions.

What do I mean?

There’s an ongoing debate about whether it’s better to have “point solutions” that only do one thing really well or a single platform that can do nearly everything.

There’s no obvious right answer but here's my thoughts.

Last week I had a call from a law firm that I first spoke to in June 2016, basically right after LawHawk launched.

The partner at that time told me “Yes, our firm is interested in the use of technology / automation etc in the profession. We have recently invested significant amounts of time (and some money) developing our own precedents and their automation using the Infinity system.”

Now, more than 5 years later, they don’t appear to have made any significant progress. Why not?

Last week said I think there is too much focus on whether a new initiative is innovative, which stops people progressing worthwhile, low risk, and easy to implement improvements that would make things better.

I recommend focussing on the problems to be solved and the required outcomes, using well-proven solutions to minimise risks. Each small step you take provides quick wins while opening more opportunities for further improvement. Whether is it is "innovative" shouldn’t come into it.

As an example of this approach towards continuous improvement, accumulating smaller wins towards more significant outcomes, consider what the Air New Zealand legal team  - winners of the ILANZ 2021 In-house Legal Team of the Year Award - did recently.

Are we too focussed on whether something is innovative?

That might seem an unusual question for me to ask, you might think. After all, haven’t I been on the Advisory Board for the College of Law’s Centre for Legal Innovation for the last five years?

Isn't a large part of what LawHawk does looking at existing processes, how they can be re-engineered, and finding new ways to work for better results?

Given how little innovation has occurred in the legal profession, don’t we want to see much more of it?

It’s coming up to 5 years since LawHawk launched.

Back then, nobody was really doing legal automation. Cloud technology was only just starting to emerge and, quite fairly, most firms had little to no experience of successful automation to talk about.

In the next couple of years there were a lot of press releases about firms adopting one solution or another, but surprisingly little publication of any actual results that had come from the project. Either the firm never had a plan for broader roll-out beyond a small initial team of enthusiasts, or the realities of successful legal tech project management quickly stalled things.

So five years on, I feel there are still too many people talking about what other people should be doing, without any obvious experience of having done it themselves, or offering any insights into how others can do it too. Particularly how to get started and how to overcome the inevitable obstacles that arise.

Which is why I’m pleased to be participating in LawFest 2021 on 3 March, with a panel of people who have all got first hand experience of successful delivery of legal tech projects, and who can share insights that will help others to do the same.

In the process of re-shooting some help videos for our website, I was reminded just how far HotDocs has come in the past few years from their previous "HotDocs Classic" products to the new HotDocs Advance suite. 

Did you notice that Public Trust recently launched an online wills and enduring powers of attorney service? Yes, you did read that right. Even Public Trust now have online wills and enduring powers of attorney.

You may be thinking this presents an issue for LawHawk, given we also offer online wills and enduring powers of attorney. It probably will affect part of our business. We may lose some online opportunities to Public Trust, but at the same time their presence online will also help to grow the overall online market. Time will tell but I think it's a positive move for making wills and EPAs more accessible.

Online wills and enduring powers of attorney are still very much a niche offer, appealing to those who are comfortable or prefer doing the whole process themselves online, or who either cannot afford, or choose not to pay the costs of, a traditional legal service.

Our online offers direct to the public represents only a small part of our overall business. The larger part of our focus – as it always has been - is working with law firms to help them to offer a better and more affordable service to their clients, while also making this a more satisfying and profitable part of the practice.

In my opinion, this further shift towards online wills and enduring powers of attorney should be of greater concern to law firms in respect of their own practices. Until relatively recently, law firms were in total control of when and how clients could get wills and powers of attorney, and what it would cost. The only real competition was the trustee companies. One was recovering from significant financial and operational issues, and the other was only working 4 days per week. Both had reputations for poor service and high fees. So not much competition, and no great surprise that law firms felt no pressure to innovate their own services.

Now, both of the trustee companies have online capabilities and are pushing them hard.

How should law firms respond? I can see several possible options. The first two are:

Much of what we do here at LawHawk is far more about relationships, rather than technology.

There are so many ways of doing things better, using different types of technology or none, that you can only figure out the right approach for a particular customer through collaborative, open, discussion.

I believe this is true in any industry, but particularly in legal because many common processes are so overly complex – and sometimes bizarre – that it can be hard to unpick how they currently work, and how they ideally would work given the people involved and other relevant circumstances, without really good communication and trusting relationships.

Two things particularly reminded me of this recently.