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Value Pricing – the missing link in the law firm technology conversation

Posted by Gene Turner on 03-Jul-2024 07:55:56

The best conversations I have with law firms tend to have little to do with technology, as there are more fundamental things that need discussion first.

Technology can be a great enabler, but only if it aligns with the law firm's business model, and how the firm creates and captures value.

That’s why I'm always keen to understand what a firm does and how it charges for its services. If they are still charging by the hour, it will make little sense for them to invest in the type of solutions we specialise in delivering, which aim to remove as many hours of time from the job as possible.

If the firm's costs (mainly premises and staff) are largely fixed and they don't have a marketing strategy to get more clients for their distinctive solutions, there's a high chance with an hourly rate billing model that they could end up doing the same amount of work, for the same clients, faster and for less money! Why would the firm want or pay for automation?

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Topics: Practise of Law, Future of Law, Legal Technology, Law Firm Management, Legal Automation, Legal Operations, Law Firm Marketing, Law Firm Strategy, Law Firm Profitability, Law Firm Pricing

Value Pricing – Resources for Law Firms

Posted by Gene Turner on 01-Jul-2024 13:38:48

In my last post, I discussed the importance of value pricing in a firm's decision to use legal technology and reap its benefits.

However, how does a firm move quickly from time billing to value pricing while avoiding the pitfalls and mistakes others have already made and which are easily avoidable?

Don't just make it up through trial and error – get external help from experts.

Resources that can help firms move to value pricing

There are a lot of pricing consultants in the market, and I've also noticed that many are also starting to position themselves as value pricing experts despite largely having built their reputations on helping firms refine hourly billing models.

If you're interested in these ideas, I recommend looking first at people who have been living and breathing value pricing since well before it was cool. Some particular people that I recommend are:

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Topics: Practise of Law, Future of Law, Legal Technology, Law Firm Management, Value Pricing, Law Firm Strategy, Law Firm Profitability, Law Firm Pricing

Whether you start your legal automation project large or small, start!

Posted by Gene Turner on 24-Jun-2024 09:00:53

Last week was interesting in terms of both doing a lot of automation work, while also discussing potential approaches to new projects with prospective customers.

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Topics: Document Automation, Legal Technology, In-House Legal, Law Firm Management, Automated NDAs, Legal Automation, Legal Operations, Contract Management, Productivity

My existing legal automation solution isn’t working for me – what are my options?

Posted by Gene Turner on 10-Jun-2024 08:55:09

The problem

We often come across people who have some form of existing automation solution in place, but it isn’t meeting their needs and they aren’t sure what to do about it.

They have potentially invested a lot of money already in the existing solution, so there’s a large sunk cost that is in their mind.

Of course, the best thing to do is to ignore sunk costs – what's done is done - and to focus on what is the best decision from here on. Easier said than done, but still necessary!

Reasons

There could be a number of reasons why the existing solution isn’t meeting needs. These could include:

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Topics: Document Automation, Legal Technology, In-House Legal, Law Firm Management, Digital Signatures, Legal Automation, Email Management, Matter Management, Legal Operations, Contract Management, Law Firm Strategy, Knowledge Management

What are "legal" skills vs "non-legal" skills?

Posted by Gene Turner on 21-Apr-2024 18:59:54

I found a few sections in Deloitte's In-house Insights Report, “Trusted navigators in complex and challenging environments”, prepared in response to the September 2022 survey of New Zealand's in-house legal community, fascinating.

They were questions about the skills of the in-house legal profession, and in particular:

  • What legal skills do you consider will be most important for you to be able to perform your role in the next 2 years and
  • What non-legal skills do you consider will be most important for you to be able to perform your role in the next 2 years.

If they are skills that a lawyer needs to perform their role, then aren't they ALL legal skills?

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Topics: Future of Law, Legal Technology, In-House Legal, Law Firm Management, Legal Automation, Legal Operations, Law Firm Strategy

How to combat overwhelm in evaluating LegalTech

Posted by Gene Turner on 01-Apr-2024 15:53:59

As an in-house lawyer or lawyer in a firm, you may have heard about the benefits of using technology to improve your legal processes and get better outcomes. You may have seen some impressive demos or testimonials from vendors who claim to have the perfect solution for your needs.

But how do you decide which technology or approach is the best for your situation?

How do you navigate the overwhelming amount of information and noise in the market?

The truth is, there is no one-size-fits-all answer to this question. Different technologies and approaches have different strengths and weaknesses, depending on your goals, constraints, preferences, and context.

What works for one legal team may not work for another. And what works today may not work tomorrow.

So, how can you simplify your thinking and make progress in evaluating LegalTech?

Here are five suggestions that may help you:

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Topics: Document Automation, Legal Technology, In-House Legal, Document Assembly, Law Firm Management, Legal Automation, Matter Management, Legal Operations, Contract Management

Document Automation – An Analysis of the Time Well Saved, Time Well Spent and Time Well Invested Framework

Posted by Gene Turner on 18-Mar-2024 08:39:53

 

I found the latest podcast by Ron Baker and Ed Kless in The Soul of Enterprise (The Time Tax: The Crime of Stealing Customers’ Time) very thought provoking. I recommend it highly.

It is based on an article by B Joseph Pine II and James H Gilmore – Competing for Customer Time.

While there is ongoing discussion about the hourly billing model and lawyers charging for their time, the focus in the podcast and article is on the value of the client’s time and how to avoid wasting it.

Pine and Gilmore come out strongly:

"While not crimes against humanity, time-wasters are certainly offences against human customers. The worst thing you can do is waste your customers’ time – yet companies do it all the time.”

They go on to say:

“Companies can create value for customers by eliminating activities that waste their time; saving their time when so desired; offering experiences where time is valued; and even helping customers to wisely invest their time.”

and

“No company should impose wasted time on customers. The primary strategic choices today focus on time well saved and time well spent.”

This made me think about how this applies to our business, LawHawk, and the legal automation solutions we design, build and support. I have set out my thoughts below.

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Topics: Document Automation, Legal Technology, In-House Legal, Law Firm Management, Self-Service Legal Automation, Legal Automation, Matter Management, Legal Operations, Contract Management

Automated Estate Planning: The Advantages of Using Automation Software for Drafting Wills and Enduring Power of Attorney Documents

Posted by Gene Turner on 24-Feb-2024 16:35:32

Estate planning, particularly the creation of wills and enduring powers of attorney (EPAs), is an underappreciated field requiring a lot of expertise.

Lawyers and legal executives often invest extensive hours researching, verifying, and customising clauses for wills, all while managing the heavy administrative load of gathering and inputting data into multiple documents for various individuals.

It doesn't have to be this hard, though.

Embracing technological advancements has transformed the process of will and EPA creation for modern firms wanting to adopt the most efficient processes and provide the best outcomes for their clients.

In this post, we delve into why leading industry players are now turning to software solutions for the streamlined creation of even the most intricate documents, specifically focusing on wills and EPA documents.

This article focuses on specific document automation software, not the basic functionality you get in practice management systems, which is often marketed as if it has the same capabilities.

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Topics: Future of Law, Document Automation, Legal Technology, Wills, Estates, Law Firm Management, Legal Automation, Law Firm Marketing, Law Firm Strategy, Law Firm Profitability, Law Firm Pricing

What to do if my boss says no to my legal automation project

Posted by Gene Turner on 13-Feb-2024 18:32:01

 

It's not uncommon for someone to show some initial interest in a legal automation project, get excited seeing how it could make a real difference in their work and that of their team, and then be told that it is not possible.

What can you do in that situation?

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Topics: Legal Technology, In-House Legal, Document Assembly, Law Firm Management, Compliance, Legal Automation, Matter Management, Legal Operations, Contract Management, Law Firm Profitability

Costs, Benefits, Price and ROI for Automation Projects

Posted by Gene Turner on 06-Feb-2024 08:30:00

 

A common concern we hear when talking to prospective clients about legal automation is that they haven't got a budget, and they don't think they can get one.

Often, however, this is before we have discussed the size and cost of the problem or the opportunity to be addressed and the expected benefits, and therefore, it needs more context before a price can be agreed and a budget could be obtained.

What should you do before worrying about price and budget for an automation project?

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Topics: Legal Technology, In-House Legal, Document Assembly, Law Firm Management, Compliance, Legal Automation, Matter Management, Legal Operations, Contract Management, Law Firm Profitability

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